“CWT” Ranked #57 in The Brand Finance Top 100!

We are proud to announce that the “CWT” brand name has been ranked #57 in The Brand Finance Top 100 Singapore Brands Report 2013 with a Brand Value of US $101 million and Brand Rating of A+.

 

Brand Finance is the world’s leading brand valuation consultancy. They conduct thousands of brand valuations for clients of all sizes and across most sectors.

 

Brand Finance uses a valuation technique known as Royalty Relief, which is by far the most widely recognized approach to brand valuation among auditors, accountants, lawyers, courts, banks and tax authorities. It considers the market rate companies would pay to license their brand if they did not own it. Such corporate royalty charges are applied to turnover to produce a stream of notional ‘brand earnings’, which are discounted back to a net present value.

 

To read more on the report, please click here

 

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